While not the winner, its strengths made a strong impression on the judging panel.

Driving innovation 
In 2023 alone, Vouchers Depot generated over 1,1m gift card codes, demonstrating both reliability and readiness to handle high-volume transactions. 

The platform’s robust architecture, including sophisticated APIs and a fully functional sandbox testing environment, allows for seamless integration and near-instant activation.

This innovation enables clients to bring new gift card programs to market rapidly, a key factor in remaining competitive and engaging diverse audiences. As one judge noted, “A really good entry with evidence of building on success with continued innovation and growth, which should be commended.”

These technical capabilities not only support efficiency but drive measurable impact. It is ensuring clients can create and deploy campaigns that resonate across geographies and customer segments.

Meeting the needs of B2B clients
Vouchers Depot operates in 41 countries and supports 21 currencies, with over 460 brands integrated into its platform. 

This expansive catalogue ensures unmatched flexibility and access for international clients looking to tailor reward programs to regional preferences.

For business clients, the company offers a standout feature: the Vouchers Depot Multibrand Custom B2B Card. These white-labelled solutions allow businesses to embed their own branding on digital or physical gift cards, which is creating customised meaningful touchpoints for clients, employees, and partners.

One judge noted, “The number of countries covered, and the value of transactions are very impressive.” Another concluded simply, “Outstanding!”

Customer-centric focus
The success of Vouchers Depot is underpinned by its commitment to customer experience and industry-leading standards. Its selection of popular, localised brands gives recipients freedom of choice, enhancing reward relevance and satisfaction.

Further validating its work, Vouchers Depot holds certifications from CyberVadis and EcoVadis, affirming its standards in cybersecurity and sustainability. 

As one judge noted, “The certifications are important”, a nod to the increasing importance of trust and responsibility in B2B relationships.

While the category was competitive, Vouchers Depot’s achievements demonstrated strong market leadership and an ongoing commitment to excellence earning it recognition as a standout finalist.

Figures and statements are based on Vouchers Depot’s Incentive Awards 2024 entry and reflect achievements up to the time of judging.