With over 15 years of experience in shaping organisational cultures and employee experiences, Crowhurst brings a wealth of expertise to support moneyappi’s mission of enhancing financial wellbeing in the workplace.

Nebel Crowhurst is a multi-award-winning HR leader, recognised as one of HR Magazine’s Most Influential for four consecutive years (2021–2025). She has led people strategies at organisations including Reward Gateway, Virgin Holidays, and River Island, with a proven track record of enhancing employee experiences and fostering positive organisational culture.

Nebel comments: “Joining the moneyappi team to work with them positively supporting employee financial wellbeing is a privilege. I care deeply about the important of workplace wellbeing, and I believe the solutions moneyappi offer can have a profound positive impact.”

moneyappi is at the forefront of transforming employee financial wellbeing. Its innovative platform combines proprietary technology with personalised tools and resources, empowering employees to manage their finances, reduce stress, and improve overall mental health. The platform also provides HR leaders with detailed insights and reporting, helping them understand the financial wellbeing of their workforce and tailor support where it’s most needed. By integrating financial wellness into the workplace, moneyappi enables HR leaders to create supportive environments that foster engagement, productivity, and overall employee wellbeing.

Financial stress is a significant concern for employees, impacting focus, performance, and wellbeing. HR leaders play a pivotal role in addressing this through comprehensive financial wellbeing programmes. Prioritising financial wellness not only enhances employee satisfaction but also reduces absenteeism and improves retention.

“We are delighted to welcome Nebel,” said Ray Law, co-founder of moneyappi. “Her expertise and passion for people will have a tremendous impact on our mission.

Nebel brings exceptional experience in shaping organisational culture and employee engagement, and we’re excited to see her help our clients integrate financial wellbeing more deeply into their workplaces.”